International magazine on smart digital and screen technologies
The international magazine on smart digital technology, secure and trusted systems, digital screens, new mass media systems in indoor and outdoor advertising in modern “smart cities”, including DOOH (digital out-of-home) and DON (digital outdoor network). Published since 1998 in six languages (electronic translation to German, Spanish, French and Chinese).
The magazine publishes articles on the application of smart digital technologies in the indoor and outdoor advertising, on mass media, information technologies and social advertising; about emergency alert systems and potential threats to the media infrastructure of modern “smart cities”; about new tendencies in advertising and their influence on urban environment.
Many articles are devoted the relatively new trend in urban advertising – trusted systems that ensure protection from the unauthorized access, substitution of data and hacker attacks; as well as to cyber protection of IP CCTV cameras, encryption and digital signature systems for critical infrastructural systems.
Apart from the monthly articles, the magazine publishes materials on how to optimally select digital systems for advertising in public spaces, stadiums and sport arenas, transport terminals and airports, commercial trading centers, presentations and exhibitions.
In the latest issues
Common Sense or How to Operate Outdoor Digital Screens
Having read dozens of clever books, we have come up with a list of suggestions capable to make operation of digital outdoor screens more effective and the advertising more noticeable and memorable.
Video Walls: New Wave
Video walls are always at the center of everyone’s attention because multiple panels create a wholesome multicolor video field saturated with information.
Cyber attacks and information security
Well-publicized events of cyber attacks on large corporations frequently and routinely entertain the public. However, more than 70% of organizations are keeping quiet about similar incidents trying not to scare investors and shareholders.
Google is a new business model, a structure that outgrew one country, an ideologically new development trend, a well-planned organizational strategy and unique corporate culture.
"Smart" CMS for digital advertising
Modern and regularly updated software and new generation CMS allows the operators of digital advertising networks an opportunity to change content or whole playlists as often as they need.