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Types of large screens

Application of large screens

How to choose type & size of large screen?

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How to choose the type & size of large electronic screen / sign / display?

1. Large electronic system for outdoor advertising

2. Large electronic system for sport (electronic screens at open stadium) & concert usage

3. Large electronic signboards for advertising own goods & services and simultaneously for common advertising usage

4. Large electronic system for closed football, athletics, hockey stadiums, tennis courts, basketball & volleyball grounds, swimming pools

If you want to use the system as your own sign or for advertisement of your own goods, and secondly for common advertising usage, you should consider the objects you are going to attain by means of your screen & ad.

The main difference between this case and the previous ones is the following: one screen, even the best one, is not enough if it is also your own permanent sign (the name of your company, hotel, casino, shop, goods, etc.) combined with either an outdoor TV screen, or Trilogic or with both these systems. This will not only add to and emphasize your own sign, but also introduce unique & special dynamic action (not primitive – like with neon signs) that is typical only of video and animation image. Thus your sign will never be considered part of standard static outdoor advertisement that we are so used to that often do not pay attention to it.

Secondly, this signboard should favorably compare with all the other signs in your city.

Then, you should keep in mind that it is YOUR screen – and not only the signboard for common ad usage. That is why you should consider the question of recoupment in regard to its direct purpose – to attract as many clients or visitors to your goods or services as possible.

But on the other hand, if this signboard contains an electronic display / sign / screen that can display common ads, why not use this opportunity (as many screen owners in America, Asia and Europe do)?

In general, total recoupment or the ability to cut down your own advertising expenses to minimum is the characteristic feature of electronic signs that make use of outdoor video screens. That is why maybe they are widespread in the US.

The main aspect in the choice of the elements of this signboard (as practice has proved) is the total price of the system.

If we regard only the electronic sign / display / screen element, there is a tendency during last 2-3 years that is close to the rules that we considered in the 1^st and 2^nd parts (only the demands to linear sizes are less strict).

Examples of signboards that make use of electronic signs/ displays / screens (Northern, Central & Latin America).